A little more about our mission…

We Believe You Have A BEST Version Of Yourself… Ikkuma Will Help You Find It!

The Ikkuma Story

Ikkuma – Inuit for ‘fire’ – was born from a cancer diagnosis, a Sunday afternoon meditation, and a drive for a career change.

It was late fall when doctor’s diagnosed Brad, a dear friend of Ikkuma co-founder Gary LeBlanc, with stage 4 lymphoma. He was 42. Gary drew on his love for his friend and his passion for holistic health, and got involved.

In a deep meditation, Brian Coones – Ikkuma co-founder – had the idea to build a company around holistic health. He pitched the idea to Gary – a corporate vice-president at the time. Ikkuma was born 4 short weeks later.

Brad succumbed to the illness. But from that, Ikkuma’s belief became clear. Starting with a book and evolving into a gamified wellness platform, Ikkuma has stuck to this belief. Everyone deserves to live to their full potential – the ‘best’ version of themselves. Ikkuma has made it their mission to help people find it!


Gary LeBlanc – CEO

Gary LeBlanc – CEO and Co-Founder of Ikkuma – spent over a dozen years managing strategic operations for tier 1 companies. He’s now following his passion – to improve a generation’s wellness. Between dreaming about superHumans, making awesome smoothies and researching, Gary  FaceTime’s his beyond-cool niece and nephew.

Brian Coones – CTO

Brian Coones is the Co-Founder and CTO for Ikkuma. Brian is serial entrepreneur, with previous successful ventures in consumer products sold throughout the world. Known as the Boxing Buddha, Brian epitomizes the balance of strength and mindfulness. Also the father two new editions, he swaps daddy advice with Rod.

Rodney Blanchard – VP Business Development

Rodney Blanchard leads up Global Business Development for Ikkuma. Having been a world-class recruiter, Rod understands the human resource challenges of the modern company. The new father of two beautiful girls, Rod juggles babies and contracts, and sleeps when he can.

Dr. Deltcho Valtchanov – Game Developer

Dr. Deltcho Valtchanov is a researcher at the University of Waterloo’s Games Institute. He specializes in cognitive neuroscience and human-computer interaction. In reality, he is the closest thing to a superhero there is, applying gamification principles to psychologically motivate individuals. Did we mention he likes gaming?

Andres Ospina – UI / UX Developer

Andres Ospina is Ikkuma’s talented lead for overall User Experience (UX). Having successfully developed the UX for several high profile projects, Andres specializes in emotionally balanced platforms for the user to enjoy. A pillar for his family and community, Andres brings his passion to all aspects of his life.

James Morton – Front-End Developer

James Morton is a front-end developer for Ikkuma’s web assets and the My superHuman Project wellness platform. His talent to manage multiple implementations is only limited by the number of screens in his office. As a 4th degree Black Belt in Karate, he also protects Ikkuma’s other assets.

Andrea Sarjeant – Researcher

Andrea Sarjeant is Ikkuma’s nutritional guru.  Both a holistic nutritionist and yoga teacher, she’s the proud creator of healthydelicious.ca. Passionate about helping people live their best life, she believes in the art and science of nutrition – using kitchen alchemy, and the magic of herbs to help people achieve health bliss.

Amy Ballantine – Lead Designer

Amy Ballantine is the master of all things graphical! She’s the perfect mix of professional and creative, taking abstract visions and spinning them into pure magic. A proud new mother, Amy uses her craft to find time to breathe.

Dmitri Mikhnevitch – Sr. Software Engineer

Dmitri is the master of systems integration, who keeps our infrastructure in check. There is no back-end development challenge that Dmitri can’t solve. As personable as he is competent, Dmitri is an inspirational part of the team. His new challenge involves raising his brand new son!

Igor Borysov – Systems Integrator

Igor Borysov supports Ikkuma’s IT infrastructure. He has extensive experience leading operations for Technology, Business Development and Application Development, within a diverse range of industries. As he puts it, ‘I sit upstairs…’, keeping watch over technical opportunities. Also a very new daddy, sleep is hot commodity.

ADVISORY BOARD (alphabetical order)

Scott Bonham

(Co-Founder GGV Capital)


Beth Corcoran

(Managing Director of Corcoran Consulting)


Peter Kieltyka

(Co-Founder of Pressly)


Dr. Bob MacKalski

(McGill University Branding Professor)

Julie McClure

(Strategy & Business Development Consultant and Entrepreneur)


Jesse Moenifiair

(CEO of Viafoura)


Dr. Neil Randall

(Director of the Games Institute at the University of Waterloo)

Dr. Angelina Riopel

(Owner of Innate Wellness)

Dr. Angelina Yee

(Family Doctor)